Salesforce Marketing Cloud Intelligence Accredited Professional - Marketing-Cloud-Intelligence 模擬練習
An implementation engineer has been asked by a client for assistance with the following problem:
The below dataset was ingested:
However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?
The below dataset was ingested:
However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?
正解: B
解説: (PassTest メンバーにのみ表示されます)
A client would like to integrate the following two sources:
Google Campaign Manager:
IAS:
After configuring a Parent-Child relationship between the files, which query should an implementation engineer run in order to QA the setup?
Google Campaign Manager:
IAS:
After configuring a Parent-Child relationship between the files, which query should an implementation engineer run in order to QA the setup?
正解: B
解説: (PassTest メンバーにのみ表示されます)
An implementation engineer is requested to create the harmonization field - Magician This field should come from multiple Twitter Ads data streams, and should follow the below logic:
Using the Harmonization Center, the engineer created a single Pattern for Campaign Name. What other action should the engineer take to meet the requirements?
Using the Harmonization Center, the engineer created a single Pattern for Campaign Name. What other action should the engineer take to meet the requirements?
正解: B
解説: (PassTest メンバーにのみ表示されます)
A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.
What three advantages are gained when using Patterns & Data Classification as the harmonization method for creating the Objective field?
What three advantages are gained when using Patterns & Data Classification as the harmonization method for creating the Objective field?
正解: A,C,E
解説: (PassTest メンバーにのみ表示されます)
What is the relationship between "Media Buy Key" and "Campaign Key"?
正解: C
解説: (PassTest メンバーにのみ表示されます)
A client has provided you with sample files of their data from the following data sources:
1.Google Analytics
2.Salesforce Marketing Cloud
The link between these sources is on the following two fields:
Message Send Key
A portion of: web_site_source_key
Below is the logic the client would like to have implemented in Datorama:
For 'web site medium' values containing the word "email" (in all of its forms), the section after the "_" delimiter in 'web_site_source_key' is a 4 digit number, which matches the 'Message Send Key' values from the Salesforce Marketing Cloud file. Possible examples of this can be seen in the following table:
Google Analytics:
Salesforce Marketing Cloud:
The client's objective is to visualize the mutual key values alongside measurements from both files in a table.
In order to achieve this, what steps should be taken?
1.Google Analytics
2.Salesforce Marketing Cloud
The link between these sources is on the following two fields:
Message Send Key
A portion of: web_site_source_key
Below is the logic the client would like to have implemented in Datorama:
For 'web site medium' values containing the word "email" (in all of its forms), the section after the "_" delimiter in 'web_site_source_key' is a 4 digit number, which matches the 'Message Send Key' values from the Salesforce Marketing Cloud file. Possible examples of this can be seen in the following table:
Google Analytics:
Salesforce Marketing Cloud:
The client's objective is to visualize the mutual key values alongside measurements from both files in a table.
In order to achieve this, what steps should be taken?
正解: D
解説: (PassTest メンバーにのみ表示されます)
A client created a new KPI: CPS (Cost per Sign-up).
The new KIP is mapped within the data stream mapping, and is populated with the following logic: (Media Cost) / Sign-ups) As can be seen in the table below, CPS was created twice and was set with two different aggregations:
From looking at the table, what are the aggregation settings for each one of the newly created KPIs?
The new KIP is mapped within the data stream mapping, and is populated with the following logic: (Media Cost) / Sign-ups) As can be seen in the table below, CPS was created twice and was set with two different aggregations:
From looking at the table, what are the aggregation settings for each one of the newly created KPIs?
正解: D
解説: (PassTest メンバーにのみ表示されます)