Salesforce Certified Marketing AssociateExam - Salesforce-Marketing-Associate 模擬練習

A marketing associate at Cloud Kicks is reviewing the Journey Health Panel in Marketing Cloud Engagement to learn about a journey.
Which components will the associate be able to see?

正解: A
解説: (PassTest メンバーにのみ表示されます)
GDPR is a comprehensive privacy law that limits the use of subscriber data in which region?

正解: C
解説: (PassTest メンバーにのみ表示されます)
The digital marketing associate at Northern Trail Outfitters is looking for self-paced learning content about Journey Builder functionality.
Which resource should the assoclate use?

正解: B
解説: (PassTest メンバーにのみ表示されます)
A customer complains to Cloud Kicks (CK) that they missed the seasonal sale email alerts. The customer is unsure if they unsubscribed themselves but has not received any emails from CK in the past 6 months.
Where should an associate view the status of the subscriber?

正解: C
解説: (PassTest メンバーにのみ表示されます)
Management at Cloud Kicks wants to engage customers who have redeemed promotion codes on its website.
The associate set up a data extension so that Subscriber Key is the primary key. However, the associate notices that customers who have redeemed more than one promotion code only have one record added into the data extension.
What should the associate change to allow more than one record per subscriber key?

正解: C
解説: (PassTest メンバーにのみ表示されます)
The marketing team at Cloud Kicks wants to easily report the average open rate across all email sends from journeys this month.
What should a marketing associate use to retrieve this information?

正解: B
解説: (PassTest メンバーにのみ表示されます)
A marketing associate at Cloud Kicks has a list of contacts that needs to be imported into a data extension which has the following three attributes:
*ContactID contains the unique identifier for the contact
*MobileNumber contains the mobile number of the contact
*EmailAddress contains the email address of the contact
Which option should the associate use as the primary key of the data extension to ensure no duplicates are included in the data?

正解: C
解説: (PassTest メンバーにのみ表示されます)
Northern Trail Outfitters (NTO) decided to expand into guided outdoor tours. NTO announced this new division to its customers and encouraged them to opt-in for content regarding tours. The response was low, so NTO has continued to send tour content to its clothing audience regularly.
Why does this behavior put NTO's email sending reputation at risk?

正解: B
解説: (PassTest メンバーにのみ表示されます)
The marketing team at Cloud Kicks notices that several hard bounces have occurred in their last email send.
What is causing the email to hard bounce?

正解: B
解説: (PassTest メンバーにのみ表示されます)