2025年最新ののSalesforce Marketing-Cloud-Administratorリアル試験問題集PDF
Marketing-Cloud-Administrator試験問題集、Marketing-Cloud-Administrator練習テスト問題
質問 # 20
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. The user Is getting deleted from the AN Subscribers list
- B. Data in data extensions corresponding to the customer
- C. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
- D. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
正解：A
質問 # 21
A customer needs to link demographic information to its contact model in Contact Builder. What type of relationship should be used?
- A. Many -to -One Relationship
- B. One -to -Many Relationship
- C. One -to -One Relationship
- D. Many -to -Many Relationship
正解：B
質問 # 22
Northern Trail Outfitters has Marketing Cloud users who need data extension View and Update permissions for campaigns related to B3C sales, out not any permissions for campaigns related to B2B sales.
How should they accomplish this?
- A. Create separate folders and add permissions
- B. Create a shared data extension
- C. Create a new business unit
- D. Update data extension object level permissions
正解：B
質問 # 23
Which three considerations should be made when setting up Distributed Marketing?
Choose 3 answers
- A. The DM administrator Profile is required to access Distributed Marketing.
- B. Default options can be set up for the greeting in the email.
- C. Business users can select any email at the time of sending.
- D. A journey can be connected to one or more Campaigns.
- E. Messages can be sent to Contacts, Leads, and Person Accounts.
正解：B、D、E
解説：
Explanation
When setting up Distributed Marketing, the admin should consider the following:
* Default options can be set up for the greeting in the email2. This allows the admin to define how the email will address the recipient, such as by first name, last name, or salutation2.
* A journey can be connected to one or more Campaigns2. This allows the admin to associate a journey with a Salesforce object, such as an opportunity or a case, and trigger personalized messages based on the Campaign status2.
* Messages can be sent to Contacts, Leads, and Person Accounts2. These are the supported recipient types for Distributed Marketing messages2. The other options are incorrect because:
* Business users cannot select any email at the time of sending2. They can only select from the pre-approved emails that are configured by the admin in Marketing Cloud2.
* The DM administrator Profile is not required to access Distributed Marketing2. The admin can use any Profile that has the appropriate permissions and settings for Distributed Marketing
質問 # 24
Northern Trail Outfitters (NTO) has expanded its marketing efforts globally and wants to implement a dedicated Sender Authentication Package. They plan to share it across each of their Marketing Cloud accounts Which two considerations would help NTO determine if a Dedicated IP is the right choice?
Choose2 answers
- A. Pre-warmed IP address can be purchased from Salesforce
- B. Length of time needed to pause sending is greater than one month
- C. All of NTO's accounts should be on the same stack
- D. Send volume is large enough to maintain a positive or neutral reputation
正解：C、D
解説：
Explanation
To determine if a Dedicated IP is the right choice for NTO, the admin should consider the following:
* All of NTO's accounts should be on the same stack1. A stack is a group of servers that host Marketing Cloud accounts. A Dedicated IP can only be shared across accounts that are on the same stack1.
* Send volume is large enough to maintain a positive or neutral reputation2. A Dedicated IP requires a consistent and high volume of email sends to establish and maintain a good sender reputation with
* ISPs2. If the send volume is too low or irregular, the reputation of the IP may suffer and affect the deliverability of NTO's emails2. The other options are incorrect because:
* Length of time needed to pause sending is greater than one month. This is not a consideration for choosing a Dedicated IP, but rather a consequence of having one. If NTO pauses sending for more than a month, their Dedicated IP may lose its reputation and need to be re-warmed before resuming sending2.
* Pre-warmed IP address can be purchased from Salesforce. This is not a consideration for choosing a Dedicated IP, but rather an option for acquiring one. A pre-warmed IP address is one that has already been used by another sender and has an established reputation. NTO can purchase a pre-warmed IP address from Salesforce if they want to avoid the warming process for a new IP address
質問 # 25
Northern Trails Outfitters uses Doubleclick Bid Manager, Facebook Ads, and Google Analytics to manage advertising spend. They want to combine these data sources with Marketing Cloud's API to identify their most effective campaigns.
What feature should be recommended?
- A. Google Marketing Platform
- B. Interaction Studio
- C. Einstein AI
- D. Datorama
正解：D
質問 # 26
A Marketing Cloud admin needs to warm their accounts Dedicated IP.
What option for segmentation aligns with the IP Warming process?
- A. Segment subscribers with soft bounces in their own dedicated send
- B. Segment to those recipients receiving text email versions first
- C. Segment by geographic region as after-hours sends will be marked as spam
- D. Segment by domain to limit number of sends to each email provider
正解：D
解説：
Explanation
Segment by domain to limit number of sends to each email provider is the option for segmentation that aligns with the IP Warming process. IP Warming is the process of gradually increasing email volume from a new or unused IP address to build trust and credibility with Internet Service Providers (ISPs). Segmenting by domain means dividing the email list into smaller groups based on the email domain, such as gmail.com or yahoo.com.
By segmenting by domain, marketers can limit the number of sends to each email provider and avoid being flagged as spam or blocked by the ISPs.
質問 # 27
A user asks a Marketing Cloud admin to update and increase their session timeout setting. Which three considerations should the admin review before making this update?
Choose 3 answers
- A. Typical length of time users spend in Marketing Cloud
- B. Security risk of unauthorized users for longer timeout settings
- C. Best practice suggests a 20-minute timeout setting
- D. Frustration of users upon timeouts
- E. Change impacts all users
正解：B、C、E
質問 # 28
To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any inactive data stored in data extensions to be cleared after 12 months.
What action should NTO take?
- A. Set inactive date to be automatically cleared after one year, but is recoverable
- B. Configure the business unit data retention setting to 12 months
- C. Apply a row based retention to each data extension as it is created, set to 12 months
- D. Configure the Enterprise wide default retention to one year
正解：C
質問 # 29
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. Data in data extensions corresponding to the customer
- B. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
- C. The user Is getting deleted from the AN Subscribers list
- D. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
正解：B
解説：
Explanation
Business unit unsubscribe setting causes an Enterprise level unsubscribe is what could explain this behavior.
Business unit unsubscribe setting is a setting that determines how unsubscribes are handled across different business units in an account. If this setting is enabled, when a subscriber unsubscribes from an email sent from one business unit, they will also be unsubscribed from all other business units in the account. This is also known as an Enterprise level unsubscribe
質問 # 30
A Marketing Cloud admin is tasked with overhauling the data model for Enterprise. While the current data model is isolated to the email channel and there are plans to expand to both SMS and Push channels in the near future.
Which three data preparations should be made to retain high data quality in the new mode? Choose 3 answers.
- A. Remove nonessential data for marketing purposes.
- B. Ensure all available data is included.
- C. Normalize data and fields to prevent redundancy.
- D. Ensure every data source has a sendable field.
- E. Identify and assign appropriate keys to tie records together.
正解：A、C、E
質問 # 31
A Marketing Cloud admin is asked to add a set of four tracking parameters automatically to all the links in an email sent via email studio.
Which solution should the admin suggest?
- A. Google Analytics 360
- B. Parameter Manager
- C. Marketing Cloud Connect
- D. AMPscript for Marketing Cloud
正解：B
質問 # 32
A customer wants to automate a series of three emails as part of a Membership Renewal drip campaign. Email
#1 will be sent one month prior to the member's renewal date. Email #2 will be sent one week prior to the member's renewal date. Email #3 will be sent on the member's renewal date. A master audience is updated in real time via the API. Which steps should be included in the customer's automation?
- A. Import File Activity > three Filter Activities > three Send Activities to the filtered audiences.
- B. Import File Activity > three Send Activities to the master data extension.
- C. Three Send Activities to the master data extension.
- D. Three Filter Activities > three Send Activities to the filtered audiences.
正解：D
解説：
Explanation
Three Filter Activities and three Send Activities to the filtered audiences are the steps that should be included in the customer's automation. Filter Activities are used to segment a data extension based on specific criteria, such as the member's renewal date. Send Activities are used to send an email to a data extension or a filtered audience.
質問 # 33
Northern Trail Outfitters (NTO) uses Sender Authentication Package (SAP) for branding purposes. Their German business unit is configured with the SAP domain de.ntomarketing .com.
The German NTO team is preparing for a campaign and wants to use customized CloudPages with the domain de-special.ntomarketing.com.
How could the Marketing Cloud admin meet this requirement?
- A. Purchase a new SAP for de-special.ntmarketing.com
- B. Purchase a new private Domain for use in CloudPages
- C. CloudPages must use the SAP domain
- D. CloudPages must use pages.ntmarketing.com
正解：B
質問 # 34
Northern Trail Outfitters wants to add new data extensions containing customer purchases to their Marketing Cloud account Which value should link these new data extensions in Data Designer to the existing contact records?
- A. Primary key
- B. Subscriber ID
- C. Unique Contact Identifier
- D. Unique Contact email address
正解：B
解説：
Explanation
To link the new data extensions to the existing contact records, the subscriber ID value should be used.
Subscriber ID is a unique identifier for each contact in Marketing Cloud and is automatically generated when a contact is created. It can be used to relate data extensions in Data Designer.
質問 # 35
An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contact who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMP script.
The Company collects the following information:
- Customer data (email address, first name, last name...).
- Event registration (email address, event ID, event name, event type, venue ID...).
- Venue details (venue ID, venue name, venue address...).
- Payment details (email address, event ID, total paid...).
The Company does not want to link everything in Contact Builder.
Which are the two data sources that must be incorporated inside Contact Builder?
Choose 2 answers.
- A. Venue Details
- B. Customer Data
- C. Event Registration
- D. Payment Details
正解：A、B
質問 # 36
A Marketing Cloud admin is asked to append an Urchin Tracking Module (UTM) variable string to links in emails.
What functionality would allow this?
- A. Personalization Builder
- B. Advertising Studio
- C. Web Analytics Connector
- D. Web and Mobile Analytics
正解：C
解説：
Explanation
To append an Urchin Tracking Module (UTM) variable string to links in emails, NTO should use Web Analytics Connector. Web Analytics Connector is a feature that allows NTO to append UTM variables or other custom parameters to the links in their emails. Web Analytics Connector can be configured at the account, business unit, or send level, and can support up to four parameters per link. The other options are incorrect because:
* Advertising Studio. This is a product that allows NTO to create and manage advertising campaigns across various channels, such as Facebook, Google, or Twitter. However, this product does not allow NTO to append UTM variables to links in emails; it only allows NTO to use their Marketing Cloud data for audience segmentation and targeting.
* Personalization Builder. This is a product that allows NTO to create and deliver personalized content and recommendations to their subscribers based on their behavior and preferences. However, this product does not allow NTO to append UTM variables to links in emails; it only allows NTO to use predictive intelligence and machine learning to optimize their content and offers.
* Web and Mobile Analytics. This is a product that allows NTO to collect and analyze web and mobile data from their subscribers, such as page views, visits, conversions, and revenue. However, this product does not allow NTO to append UTM variables to links in emails; it only allows NTO to use web tracking code and mobile SDKs to capture and report on their web and mobile activity.
質問 # 37
A Marketing Cloud Admin has noticed a File Drop Automation has been failing on the import File activity. The automation is configured with a filename pattern, so the filename is expected to begin with customer_import_. The import is configured to look for a file named customer_import_%%Year%%%%Month%%%%Day%%.csv, however, the admin notices the filenames include seconds and milliseconds.
How should the admin fix the issue?
- A. Use the exact filename used for the trigger in the import File Activity
- B. Make sure the filename has a date stamp to avoid duplication
- C. Make sure the file is placed on the correct subfolder within the SFTP
- D. Use %%FILENAME_FROM_TRIGGER%% in the import File Activity
正解：D
解説：
Explanation
When using a filename pattern for a File Drop Automation trigger, the import File Activity should use
%%FILENAME_FROM_TRIGGER%% as the file name. This ensures that the import activity will use the same file name as the trigger, regardless of the date stamp or other variations
質問 # 38
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