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  • [Q91-Q114] 100%合格率保証付きで最高のMarketing-Cloud-Consultant試験でリアル問題PDFがある[2023年12月]

[Q91-Q114] 100%合格率保証付きで最高のMarketing-Cloud-Consultant試験でリアル問題PDFがある[2023年12月]

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100%合格率保証付きで最高のMarketing-Cloud-Consultant試験でリアル問題PDFがある[2023年12月]

Marketing-Cloud-Consultant問題集で2023年最新のSalesforce Marketing-Cloud-Consultant試験問題


Salesforce Marketing-Cloud-Consultant Examには、105分で回答する必要のある60問の選択式問題が含まれています。試験は英語、日本語、スペイン語で利用可能で、監視されたテストセンターでオンラインまたは対面で受験できます。試験の合格点は68％であり、認定は2年間有効です。認定を維持するには、Trailheadメンテナンスモジュールを完了し、2年ごとにメンテナンス試験に合格する必要があります。


Salesforce Marketing-Cloud-Consultant試験に備えるには、マーケティング自動化とSalesforce Marketing Cloudプラットフォームについて深い理解が必要です。また、データ管理と分析にも精通している必要があります。これらは成功したマーケティングキャンペーンの重要な要素です。Salesforceの公式トレーニングコース、学習ガイド、練習問題など、多くの学習リソースがあります。

 

質問 # 91
Northern Trail Outfitters wants to include a 'view online' link in an email template to enable users to view a web page version of the email.
Which personalization string should they include as the href attribute in the link?

  • A. %%view_online%%
  • B. %%vawp%%
  • C. %%view_as_webpage%%
  • D. %%view_email_url%%

正解：D

解説：
Explanation
This personalization string is used to direct a subscriber to a web version of the email, allowing them to view the email online even if their email client does not support HTML. For more information on personalization strings, please see the documentation here: https://help.salesforce.com/articleView?id=mc_es_personalization_strings.htm&type=5.


質問 # 92
Which two statements about a database of record are correct? (Choose two.)

  • A. A database of record is a centralized storage repository of data about objects or people.
  • B. A database of record is a data structure in which multiple opt-in statuses can be stored for a subscriber.
  • C. A database of record is any database that contains subscriber data.
  • D. A database of record is system in which subscriber's status is maintained.

正解：A、D


質問 # 93
A customer wants to send SMS messages as part of a Journey. They are concerned the messages will deploy when subscribers are asleep. If a subscriber qualifies to receive an SMS message as part of the journey between 1 a.m. and 6 a.m., the customer prefers the message to not be sent.
What solution should a consultant recommend to meet the criteria?

  • A. Create a Journey Goal to exit subscribers from the Journey.
  • B. Run an Import Definition at 12 a.m. to create a suppression list.
  • C. Create and enable a BLOCKOUT window In MobileConnect.
  • D. Run a SQL Query at 12:30 a.m. to create a suppression list.

正解：C

解説：
Explanation
Creating and enabling a BLOCKOUT window in MobileConnect can be used to prevent SMS messages from being sent during certain hours of the day. A BLOCKOUT window is a time period during which no messages are sent or received by MobileConnect, regardless of when they were scheduled or triggered. References:
https://help.salesforce.com/articleView?id=sf.mc_moc_blockout_window.htm&type=5


質問 # 94
A customer wants to configure appointment reminders for patients in their clinic. The reminder should be sent day before the appointment date at 10 a.m and the appointment record should be updated in the patient was sent a reminder email.
What solution could be recommended?

  • A. Create a daily scheduled automation to refresh the audience, and use Data Extension entry source for a journey with activates a reminder and updates the record in CRM.
  • B. Create a journey with CRM date based entry source, and use journey Builder activates to send a reminder and update the record in CRM.
  • C. Create a daily scheduled automation to refresh the audience, and use Automation Studio activities to send a reminder with AMPscript in the message to update the record in Synchronized Data Extension.
  • D. Create a journey with CRM data source triggered on the reminder data and use Journey Builder activities to send a reminder and update the record in Synchronized Data Extension.

正解：A


質問 # 95
Every day at 3 a.m., Northern Trail Outfitter' (NTO) data lake instance starts generating a file that contains all records that should be sent one email or another for the next day's marketing campaigns. The size of the file varies depending on the previous day's tracking activity. As soon as the file is generated, NTO wants to import the data, segment the data, and then execute the daily sends.
What end-to-end process should deliver this efficiently?

  • A. Scheduled Automation > File Transfer > Import > Series of Query Activities
  • B. Scheduled Automation > Import Activity > Series of Query Activities > Series of Sends
  • C. Triggered Automation> Import > Data Extension Extract > Marketing Journey
  • D. Triggered Automation > Import Activity > Series of Query Activities > Series of Sends

正解：D


質問 # 96
Northern Trail Outfitters has acquired a new company and is importing customer data to Marketing Cloud.
They want to ensure commercial emails are not sent to email addresses who have previously opted-out.
Which feature should they use?

  • A. Auto-suppression List
  • B. Exclusion Script
  • C. Exclusion List
  • D. Suppression List

正解：D


質問 # 97
Northern Trails Outfitters has a contact count of nearly 10 million records. They have noticed slower processing times when sending using Journey Builder.
Which two actions could they take to optimize Journey performance? (Choose 2 answers)

  • A. Perform large-scale segmentation in Automation Studio before admitting contacts into Journey Builder.
  • B. Use Data Extension Entry Sources with Filters applied to perform segmentation activities for Journey Builder.
  • C. Create a prefiltered, sendable copy of data extensions for each journey instead of using the same entry source.
  • D. Include data for decision splits in Attribute Groups in Contact Builder, use contact data rather than journey data.

正解：A、C


質問 # 98
Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.
What could be the reason the customer received the email through MCC?

  • A. The Email Opt Out field needs to be added to the Contact Page Layout.
  • B. The previous send used Email Address as a Subscriber Key.
  • C. The previous send's user needed to have edit permissions in Salesforce,
  • D. Email Opt Out is only updated if the send originates in Salesforce.

正解：B


質問 # 99
Northern Trail Outfitters wants to suppress their highly engaged email subscribers (multiple opens and clicks for a target campaign) from active display campaigns to reduce overall cost and eliminate unnecessary targeting to the user.
What should be recommended?

  • A. Einstein Engagement Scoring
  • B. Mobile Studio
  • C. Google Analytics 360
  • D. Advertising Studio

正解：A


質問 # 100
Northern Trail Outfitters is migrating from a legacy emailing tool to Marketing Cloud. As part of the migration, they have to go through a security review. Their data privacy team has made it clear that the data in the sandbox should never be mixed with data In production during testing cycles.
What recommendation would a consultant provide on the architecture to fulfill this requirement?

  • A. Ensure test sends are done from data extensions with attribute 'Is Testing1.
  • B. Create one or more additional business units for testing.
  • C. Implement two separate Marketing Cloud instances.
  • D. Use Subscriber Filter per business unit to filter production from test data.

正解：C

解説：
Explanation
To fulfill the requirement that the data in the sandbox should never be mixed with data in production during testing cycles, Northern Trail Outfitters should implement two separate Marketing Cloud instances. A Marketing Cloud instance is an independent environment that contains its own data, configuration, and functionality. Having two separate instances for sandbox and production will ensure data isolation and security during testing cycles. References:
https://help.salesforce.com/s/articleView?id=sf.mc_overview_marketing_cloud_instances.htm&type=5


質問 # 101
Northern Tril Outfitters wants to connect relational data into their Journey without overloading the entry data.
How should they connect the data?

  • A. Data Designer
  • B. Contact Configuration
  • C. Data Relationships
  • D. Entry Source Data Extension

正解：A

解説：
Explanation
To connect relational data into their journey without overloading the entry data, Northern Trail Outfitters should use Data Designer. Data Designer is a tool that allows marketers to create attribute groups that link different data sources in Contact Builder. This way, they can access relational data in decision splits and other journey activities without having to include all the data in the entry source data extension. References:
https://help.salesforce.com/s/articleView?id=sf.mc_co_data_designer.htm&type=5


質問 # 102
A company is hosting a series of events and wants its customers who register to enter into a journey.
Which two methods are viable configurations for entry? Choose 2 answers

  • A. A form hosted on the company website that fires the entry event via REST API.
  • B. A form hosted on the company website that fires the entry event via SOAP API.
  • C. A Smart Capture form hosted in CloudPages that populates the entry source.
  • D. A Smart Capture form hosted in CloudPages that updates a Profile attribute.

正解：B、C


質問 # 103
Northern Trail Outfitters uses a Salesforce Data Entry Source in their Journey that injects Salesforce Orders when they are either created or updated with a status of New, Currently Knitting Shipped, and Complete. Their Journey works when orders are created, but they notice that it does not inject customers when their status is updated.
What could be causing this?

  • A. Synchronized Data Sources poll for changes every 15 minutes at the quickest
  • B. The associated Contact should be updated to be injected
  • C. Orders should be set up to allow injection upon update in Connect Configuration
  • D. Orders are not being updated from not meeting criteria to meeting criteria

正解：D


質問 # 104
A customer indicates their point-of-sale system can be configured to upload a file every fifteen minutes. The filename is not consistent for each upload. Their consultant recommends they use a File Drop Automation.
Which two considerations should be made?
Choose 2 answers

  • A. The directory used by the file trigger should be inside the import directory.
  • B. The directory Is unable to be used by another File Drop Automation.
  • C. The directory cannot contain more than five file triggers.
  • D. They may utilize an external FTP site.

正解：A、B


質問 # 105
Northern Trail Outfitters (NTO) wants to use dynamic content within their emails to provide customers with more personalized communications. This includes using a Dynamic Sender Profile to customize the From Name and From Email Address to use the regional store manager's information. If a new manager is assigned to a region, NTO only wants to update the information in one place.
What data should a consultant ensure exists within Marketing Cloud in order to facilitate this?

  • A. Regional store manager's name and email address for each customer.
  • B. Region code, regional store manager's name, and email address for each customer.
  • C. Name and email address for each regional store manager stored on a lookup table.
  • D. Each customer's region code and the manager's name and email address for each region code.

正解：D


質問 # 106
A customer wants to automate the send of a monthly promotional email. The customer will upload an audience file to their account's Enhanced FTP on a monthly basis on the 15th day of each month, expecting the email to be deployed upon completion of the import activity. However, if the 15th of the month falls on a Saturday or Sunday, the customer will provide the file on the Friday prior to the 15th and expect the promotional email to be sent on that Friday.
Given the customer's requirements, which method should be used to automate their monthly promotional email?

  • A. Create a scheduled daily automation that includes an import activity and user-initiated send.
  • B. Create a scheduled monthly automation that includes an import activity and triggered send.
  • C. Create a triggered automation that includes an import activity and triggered send.
  • D. Create a triggered automation that includes an import activity and user-initiated send.

正解：D


質問 # 107
Northern Trail Outfitters (NTO) is launching a new subsidiary brand, Cloud Kicks, within the next six months.
Cloud Kicks anticipates sending approximately 50,000 emails per month from a child business unit. NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?

  • A. A new Sender Authentication Package should be used for NTO.
  • B. A Private Domain should be applied to the parent business unit.
  • C. A Private Domain should be applied to the child business unit.
  • D. A Sender Authentication Package should be used for CloudKicks.

正解：D

解説：
Explanation
To use a custom sending domain and maintain deliverability for Cloud Kicks, Northern Trail Outfitters should use a Sender Authentication Package (SAP) for Cloud Kicks. A SAP is a tool that allows marketers to authenticate their emails with their own domain name and branding elements, such as links and images. A SAP also helps improve deliverability by increasing sender reputation and avoiding spam filters.
A new SAP for NTO is not needed, as they already have one for their existing brand. A private domain is not recommended for Cloud Kicks, as it does not provide full authentication or branding benefits as a SAP does.
References:
https://help.salesforce.com/s/articleView?id=sf.mc_es_sender_authentication_package.htm&type=5


質問 # 108
A start-up meal delivery company recently launched in Canada to great success. Customers can order individual meal kits for up to six people or subscribe to a weekly meal kit delivery. As a new company, resources are limited, but demand is taxing their manual processes for sending out eCommerce messages, such as order confirmation and subscription confirmations.
What recommendation would provide a scalable solution for the start-up?

  • A. Triggered email sends to deliver transactional messages.
  • B. A scheduled automation to send daily transactional messages.
  • C. A manual email send for each transactional message.
  • D. A file drop automation to send transactional messages.

正解：A


質問 # 109
A customer executes a large number of sends via Marketing Cloud connect and is concerned about API limits.
What should the consultant suggest to minimize the impact of Marketing Cloud Connect on daily API limits?
Choose Two

  • A. Filter data
  • B. Turn off Individual Level Tracking
  • C. Turn off link details tracking
  • D. Upgrade the MC account to ConnectedApp

正解：B、D


質問 # 110
A marketer wants to create and edit email content, as well as generate reports and manage subscriber data.
Using the principle of least privilege, which two pre-defined roles should be assigned? Choose 2 answers

  • A. Content Creator
  • B. Analyst
  • C. Data Manager
  • D. Administrator

正解：A、B


質問 # 111
Northern Trail Outfitters wants to its emails to be redirected to Marketing Cloud server* for processing.
Which configuration setting should the consultant recommend'

  • A. Custom Delivery Profiles
  • B. Sender Authentication Package
  • C. Reply Mail Management
  • D. Private Domains

正解：B

解説：
Explanation
This setting allows the consultant to verify the sender's identity and configure the incoming email settings.
Reference: https://help.salesforce.com/articleView?id=mc_es_sap_overview.htm&type=5


質問 # 112
Northern Trail Outfitters has a customer login page on their website and wants to use Marketing Cloud to send an email to customers who need to reset their password. The email needs to be sent as quickly as possible.
Their web server should receive a notification when the email is sent.
Which solution should they use?

  • A. Multi-Step journey with an API Event entry source
  • B. Single Send journey with an API Event entry source
  • C. Triggered Send Definition
  • D. Transactional Messaging API

正解：D

解説：
Explanation
To send an email to customers who need to reset their password on their website, Northern Trail Outfitters should use Transactional Messaging API. Transactional Messaging API is a tool that allows marketers to send transactional emails with high priority and reliability. The emails are sent as quickly as possible and can be personalized with dynamic content. The web server can receive a notification when the email is sent by using callbacks or tracking events. References:
https://help.salesforce.com/s/articleView?id=sf.mc_rn_transactional_messaging_api.htm&type=5


質問 # 113
Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.
How Should they configure these data sources?

  • A. Use the File Transfer Activity to import data into each BU.
  • B. Create a local copy of the product data in each BU.
  • C. Share data extensions from the top-level BU.
  • D. Give users the Administrator Role so they can see all of the data.

正解：C


質問 # 114
......


Salesforce Marketing-Cloud-Consultant認定試験は、Salesforce Marketing Cloud Platformを使用して、マーケティングオートメーションソリューションの実装と管理に専門知識を持つ専門家向けに設計されています。この認定は、電子メール、モバイル、ソーシャル、ウェブ、および広告チャネルを使用して、顧客の旅を設計、実装、最適化するための専門家の知識とスキルを検証します。認定試験は、Salesforce Marketing Cloud Platformと協力するマーケティングの専門家、コンサルタント、管理者、および開発者を対象としています。

 

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Marketing-Cloud-Consultant合格保証がつく問題集で合格できるMarketing-Cloud-Consultant試験：https://drive.google.com/open?id=1MxmsfRBs-L0UX4WFD0aGs4D7P4fECm7H

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