Marketing-Cloud-Email-Specialistトレーニング最新認定問題をゲットSalesforce Marketers合格目指せ2026年01月10日
認定トレーニングMarketing-Cloud-Email-Specialist試験問題集テストエンジン
Salesforce Marketing-Cloud-Email-Specialist認定は、グローバルに認知され、Marketing Cloud Emailプラットフォームを利用する組織にとって高い価値があります。この認定試験は、プロフェッショナルがMarketing Cloud Emailプラットフォームを使用してビジネス成長を促進する効果的なメールキャンペーンを作成するスキルと知識を持っていることを証明します。認定試験は、キャリアアップを目指すデジタルマーケティングプロフェッショナルにとって重要な資格であり、収入を増やすためにも役立ちます。
質問 # 72
Northern Trail Outfitters (NTO) has a small catalog of items featured in company emails. The NTO marketing team manages what images, copy, suggested items, and call-to-action are used with each item in this catalog within a database. This data is saved into a data extension in Marketing Cloud and then called into the emails dynamically.
Each time a change is made to the content, a new, updated file is dropped on NTO's SFTP. A proof email is then sent to business stakeholders for final approval.
Using Automation Studio, how can NTO ensure that the catalog stays up-to-date?
- A. Create a file drop automation to import the file when placed on the specified directory on the Enhanced SFTP.
- B. Create a scheduled automation to import the file, and send proof emails each morning when changes were detected.
- C. Create an API-driven process to put the data directly into the data extension when any data is changed.
- D. Create a scheduled automation that runs every 15 minutes to import the file multiple times a day.
正解：A
質問 # 73
Northern Trail Outfitters wants to send shipping email notifications to members, Shipping fulfillment data is included in a file that is moved at frequent intervals to a folder on their Enhanced SFTP Account.
Which solution could be used to achieve this?
- A. File Drop Entry Source in journey Builder
- B. Import Activity in Automation Studio
- C. Transactional Send in Journey Builder
- D. File Drop Starting Source in Automation Studio
正解：B
質問 # 74
How is Primary Key used?
- A. Primary Key is used when defining a Send Relationship
- B. Primary Key prevents data from being overwritten in a data extension
- C. Primary Key is the unique value to identify a subscriber
- D. Primary Key identifies a row or a field in a data extension as unique
正解：D
質問 # 75
A marketer wants to use a filter to create a data extension that includes only records from yesterday.
Which step should they take to ensure the data extension includes newly added records?
- A. Check the 'AUTOMATICALLY REFRESH UPON SENDING' checkbox.
- B. Schedule an automation to refresh the filter activity each day.
- C. Configure the filter DE to auto-refresh dally in properties.
正解：B
解説：
To ensure that a data extension includes only records from the previous day and is updated with newly added records, the marketer should schedule an automation to refresh the filter activity daily. This approach ensures that the data extension is consistently updated with the latest relevant records, maintaining its accuracy and relevance for campaigns.
References:
* Salesforce Marketing Cloud Documentation on Filter Activity
質問 # 76
Northern Trail Outfitters (NTO) wants to use customer engagement to automatically send content to increase click rates in its holiday promotional email.
Which feature should NTO use?
- A. Enhanced Dynamic Content
- B. Einstein Content Selection
- C. Einstein Coy Insights
正解：B
解説：
Explanation
Einstein Content Selection is a feature that uses artificial intelligence to automatically select the best content for each subscriber based on their engagement history and preferences. It can help increase click rates by delivering personalized and relevant content in emails.
質問 # 77
A marketer for Northern Trail Outfitters needs to share multiple assets in Content Builder for a campaign with another business unit in their account. How should the marketer share these assets?
- A. Create and share a new folder for the assets in Content Builder.
- B. Move the content into the Shared Content folder in Content Builder.
- C. Switch to Classic Content to move the assets into the Shared Content folder.
- D. Individually share each asset with the other business unit in Content Builder.
正解：B
質問 # 78
Northern Trail Outfitters (NTO) is troubleshooting why a triggered send isn't being delivered to the customer.
When querying the _subscribers data view, NTO notices this subscriber key exists twice, and one of them has a status of 'Held'.
What is the source of the duplicate subscriber key?
- A. Triggered Send Managed Lists
- B. Auto Suppression List
- C. Global Unsubscribe List
正解：B
解説：
The Auto Suppression List in SFMC is used to automatically suppress subscribers who meet certain criteria, including those with a status of 'Held'. When a subscriber is marked as 'Held', it means that the system has detected delivery issues with that email address, such as a hard bounce. This can cause the subscriber key to appear twice in the _subscribers data view, once with the status 'Active' and once with 'Held'.
References: Salesforce Marketing Cloud Documentation on Auto Suppression Lists
質問 # 79
Northern Trail Outfitters (NTO) is currently sending out a single welcome email when a subscriber joins its myNTO Rewards program. NTO wants to test whether one, two, or three welcome emails would result in a higher rate of conversion.
How can this be accomplished most efficiently?
- A. Automation Studio with three separate Welcome automations.
- B. Journey Builder using a Random Split with three branches.
- C. A series of A/B tests to determine the number of emails.
- D. Journey Builder using a Decision Split with three branches.
正解：C
質問 # 80
An upcoming campaign at Northern Trail Outfitters (NTO) has an audience list larger than the company's daily sends. NTO's marketing team is concerned about this send affecting deliverability.
Which feature should help NTO achieve this send while keeping deliverability metrics in mind?
- A. Sender Authentication Package
- B. Send Throttling
- C. Einstein Engagement Frequency
正解：B
質問 # 81
Northern Trail Outfitters' analytics team has requested data to power a dashboard that can monitor the performance of emails across the company.
Which Marketing Cloud function should be used to get this data automatically on a daily basis?
- A. Tracking Extracts
- B. Google Analytics Integration
- C. Report Snapshots
正解：B
質問 # 82
A marketer has built an automation using Automation Studio to send data from a data extension to the SFTP as a .csv file. The automation includes a data extract and completes successfully, but the file is still not showing up on the SFTP.
Which activity is missing?
- A. Import File
- B. Fire Event
- C. File Transfer
正解：C
質問 # 83
Northern Trail Outfitters wants to display the current date in order emails.
What could they use to display the date in real-time?
- A. Reference Content
- B. Enhanced Dynamic Content
- C. Live Content
- D. AMPscript
正解：D
質問 # 84
Northern Trail Outfitters (NTO) launched a new custom Preference Center to allow customers to provide details around their personal information such as age, gender, and outdoor sporting interests.
In which two ways should NTO honor customers' preferences when creating emails? (Choose two.)
- A. Send customers one email per preference choice to ensure customers receive what they want.
- B. Use AMPscript to dynamically pull in content associated with customers' preferences.
- C. Create emails to include all preference options so that customers don't miss any content.
- D. Create dynamic rules based on customers' preferences in order to send specific content.
正解：B、D
質問 # 85
Northern Trail Outfitters third-party point-of-sale software order information in batches of large files. the timing varies throughout the day.
Which feature should be used to accommodate this setup?
- A. Wait Activity
- B. Scheduled Automation
- C. Triggered Automation
正解：C
解説：
Explanation
Triggered Automation is a feature that allows marketers to run an automation when a file is dropped into a specified location, such as an FTP folder or Enhanced FTP folder. Triggered Automation can accommodate the setup of NTO's third-party point-of-sale software that sends order information in batches of large files at varying times throughout the day. [Source: Trailhead]
質問 # 86
Which type of content can an email content box contain? (Choose 3)
- A. Dynamic
- B. A/B Testing
- C. Smart Capture
- D. Freelance
- E. Static
正解：A、B、E
質問 # 87
Northern Trail Outfitters (NTO) wants to test Einstein Recommendations against the company's static product recommendations in a product return confirmation email. Next, NTO needs to evaluate the results and choose the winning option for future confirmations.
Which journey type is best suited to run this test?
- A. Transactional Send
- B. Multi-Step
- C. Single Send
正解：B
解説：
A multi-step journey is best suited to run a test between two different versions of an email, such as Einstein Recommendations versus static product recommendations. A single send journey can only send one version of an email to a single audience. A transactional send journey can only send transactional messages that are triggered by API calls or events.
質問 # 88
Northern Trail Outfitters (NTO) is going through IP address warning and would like to understand the metrics of the email sends on a data level.
Which out-of-the-box report should IMTO use to get this information to refine to its sending methods?
- A. Email Sends by User
- B. Email Performance by Domain
- C. Recent Email Send Summary
正解：B
解説：
To understand the metrics of email sends on a data level, particularly during IP address warming, the "Email Performance by Domain" report should be used. This report provides detailed insights into how emails are performing across different domains, which is crucial for identifying and addressing deliverability issues during the IP warming process.
References:
* Salesforce Help: Email Performance by Domain Report
* Salesforce Marketing Cloud: Understanding Email Deliverability
質問 # 89
Northern Trail Outfitters (NTO) wants to include specific content for its most engaged customers and different content for its least engaged customers.
Which Journey Builder activity should NTO use?
- A. Scoring Split
- B. Engagement Split
- C. Frequency Split
正解：B
解説：
Explanation
Engagement Split is the Journey Builder activity that NTO should use. Engagement Split is an activity that allows you to split contacts based on how they interacted with a previous email send, such as opened, clicked, or converted. You can use this activity to include specific content for your most engaged customers and different content for your least engaged customers. Frequency Split is an activity that allows you to split contacts based on how often they have received messages from your account. Scoring Split is an activity that allows you to split contacts based on their Einstein Engagement Score.
質問 # 90
Northern Train Outfitters wants the From Name on the monthly Newsletter to come from a specific User who is set up in the Marketing Cloud. Which feature would be used to set up this From Name selection?
- A. Sender Profile
- B. Delivery Profile
- C. Content information
- D. Can-SPAM classification
正解：D
質問 # 91
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